Disney Makes Super Bowl and Live Events the MVP of Its Upfront Pitch
Disney had more than 100 celebrities, but live events and the Big Game were the true stars of its upfront.
Disney had more than 100 celebrities, but live events and the Big Game were the true stars of its upfront.
Google's ad sales chief Sean Downey talks direct-to-creator deals, channel slates, and why 'the future of brand is trust, not social.'
<p>New controls in the company’s Family Center dashboard will build on Instagram’s existing Your Algorithm option, and additional alerts will provide more oversight.</p>
<p>The travel affiliate program allows creators to earn commissions by tagging relevant businesses in their posts.</p>
<p>The company said its trial rollout will be available in Argentina, Malaysia, Mexico, Saudi Arabia and Singapore, where users can query via tagging.</p>
Brands like T-Mobile and American Eagle tapped into the buzzy country music festival to reach a growing niche
Gold Gala featured activations and experiences from brands that share Gold House’s mission.
Coca-Cola is the marketing masterclass we should have been studying all along.
As search rankings become increasingly difficult to maintain amid algorithm volatility, rising agency retainers, and the saturation of low-quality AI-generated content, many businesses are re-evaluating how they build long-term authority online. One approach gaining renewed attention is google drive SEO, where interconnected Google properties are structured to reinforce topical relevance and brand consistency. Platforms such as G-Stacker automate this process by generating organized Google Docs,
Plus, how creativity changes when used as a long-term growth driver rather than a short-term tactic.
The pivot mirrors a broader shift afoot in digital media, as audiences and ad budgets gravitate toward streaming.
From the data stack to the AI tools that help teams move faster without losing quality or brand control.
TelevisaUnivision's upfront event includes music, microdramas, and even the Big Game.
Summer brings longer days, warmer weather, and a boom in outdoor industries like construction, landscaping, and agriculture. While many people associate the season with vacations and neighborhood barbecues, the reality for millions of employees is a significant increase in workplace hazards. The sweltering heat and physically demanding conditions create a perfect storm for on-the-job accidents.When an employee gets hurt at work, the medical bills and lost wages can pile up fast. Navigating the c
Are your employees using AI every day but barely scratching the surface of what it can do? Have you invested in AI training only to watch people quietly go back to their old habits within weeks? In this article, you'll discover a structured framework you can model for transitioning your team from basic AI users […]The post Upscaling Your People: Advanced AI Training appeared first on Social Media Examiner.
Liquid I.V. launched its summer campaign and a retro flavor in partnership with British R&B group FLO.
Adtech veteran joins healthcare-focused DSP amid linear-to-programmatic shift
Some of the most closely watched brand executives in the country will gather in Atlanta this September for Brandweek 2026, ADWEEK's annual summit for senior marketers.
Valerie Davis will lead the agency's growth push and integration with Born Social in the region
The tech giant is betting on live sports, YA, fantasy, and spinoffs to woo advertisers.