Social Media News
Brand mentions: How to track and measure visibility
Brand mentions aren’t a new concept, but answer engine optimization (AEO) is giving them a different weight. Brand mentions are any online reference to your brand, product, spokesperson, or company name; right now, they’re happening in more places than most teams can track. Beyond social posts and news articles, your brand is being named in Reddit threads, podcast episodes, review sites, and increasingly inside AI-generated answers from ChatGPT, Perplexity, and Gemini. If you’re investing in br
2026 Social Media Marketing Industry Report
Wonder which platforms marketers will be focusing on this year? Want to know how content mixes will change? Find out what professional marketers plan to do with their paid and organic activities, video marketing, content mixes, and AI over the next year in the 18th annual Social Media Marketing Industry Report. How Are Marketers Using […]The post 2026 Social Media Marketing Industry Report appeared first on Social Media Examiner.
EXCLUSIVE: Omnicom Advertising Creative Lead Javier Campopiano Exits Months After IPG Takeover
Javier Campopiano, global chief creative officer, global clients for Omnicom Advertising, is stepping down from his role
Visa Recruits Jason Sudeikis to Score Big at the 2026 World Cup
Visa uses humor, star power, and exclusive fan perks to own the world's biggest sporting stage.
Oscar Mayer’s Wienie 500 Goes Bigger After 500K Sales Bump
Oscar Mayer's Wienie 500 race returns with new contenders, real coaches, and its first live nationwide broadcast on Fox.
5 Controversies Cannes Lions Would Rather Forget
After a festival full of scandal in 2025, we revisit some of the biggest Cannes controversies of all time
Marketers From Adobe and Whirlpool Share What They Wish They Knew Starting Out
As the Effie Lions Foundation kicks off its inaugural Voices of the Future program, top marketers share what mentorship has meant to them.
YouTube adds chapters and title cards for CTV viewers
<p>The updates, which also include like counts and immersive headers, are designed to improve the experience for consumers.</p>
YouTube adds Chapters and Title Cards to CTV
<p>The updates, which also include Like Counts and Immersive Headers for CTV, are designed to improve the experience for living room viewers.</p>
YouTube expands likeness detection to all users over 18
<p>The video platform has been gradually rolling out the feature to users since September as it takes proactive action against deepfakes.</p><p> </p>
YouTube launches digital training initiative in the UK
<p>A partnership between the video platform, the BBC and the National Film and Television School aims to create a modern digital skills training program.</p>
Creator content drives brand success on Snapchat
<p>Snapchat's latest report highlights the value of connections that users make with influencer-led promotions in the app.</p>
Creator content drives brands on Snapchat
<p>Snapchat's latest report highlights the value of connections that users make with influencer-led promotions in the app.</p>
Social media drives consumer discovery, per Meta
<p>The parent company of Facebook and Instagram published a three-part series examining how shopper behavior has shifted away from Google searches.</p>
Social media drives consumer discover, per Meta
<p>The parent company of Facebook and Instagram published a three-part series examining how shopper behavior has shifted away from Google searches.</p>
Publicis to Acquire LiveRamp for $2.2 Billion
The data collaboration platform will remain agnostic under new owner
Show HN: Get dopamine from real action instead of doomscrolling
Hi everyone!This is my first project, so I want to make sure I avoid rookie mistakes in it.
Guidelines told me to avoid llm creating this message, so please, accept my apologies for the grammar in advance.In short, this is an app to unstuck overwhelmed mind and make it get dopamine with something useful instead of reels scrolling.Choose a category based on your current interest and environment. Choose difficulty level - it is not about completion time, but mostly how uncomfortable for me to do
Have LLMs made anyone's life substantially better?
I can't help but come to the conclusion that almost everyone's life has gotten worse as a result of AI.I'm a software engineer working for a huge company. We have access to AI tools, which is cool, and it saves me time in the sense that it is quicker to write code. Yet, despite writing code taking time, I never thought that it was a tedious usage of time. As a developer, the times that I got to actually sit down and start banging out code were some of the most fun times I've
Show HN: GridTravel – A community based travel app for users to share routes
Hey HN,My co-founders and I have been building GridTravel, a free iOS app for planning and sharing travel routes with turn-by-turn GPS nav. We just launched yesterday after App Store approval.We're three 21-year-old cofounders and best friends since middle school. We built GridTravel after years of frustration navigating new cities on every trip we took together.The idea: most people either search Google for "top 10 places to visit in…" lists or go on social media to get inspirati
Ask HN: What is shared across participants within "AI-native" environments?
I see a lot of discussions happening around AI workflows nowadays; not only on social medias, but also in my working environment.<p>Less about architectures or principles, more and more about prompting, agents, MCPs.<p>Less about what and how "the work" should be done, becoming more what and how "the instructions" should be written for AI.<p>Am I the only one experiencing it?