Social Media News
Best AI search analytics tools for marketing teams
I’ve spent the last year watching marketing teams scramble to understand why their organic traffic reports tell one story while their pipeline tells another. The missing link is almost always a need for AI search analytics tools. When a prospect asks ChatGPT, “What’s the best CRM for a mid-sized SaaS company?” and your brand doesn’t appear in the answer, no SERP rank tracker in the world will tell you — at least not yet. That gap is exactly what AI search analytics tools are built to close and
AI citation tracking tools to monitor and increase visibility
The brand tracking dashboard says awareness is up. Social listening tools show steady mention volume. The PR platform logged a dozen media hits last quarter. But, none of those tools show how a brand shows up when a buyer asks ChatGPT, Perplexity, or Gemini for a recommendation. AI citation tracking monitors when AI-generated answers cite a brand as a source. That requires a fundamentally different toolkit than traditional SEO or media monitoring. Think purpose-built platforms that query acros
Vox Media’s Unsold Brands Field Penske Interest and Executive Departures
As the portfolio is parceled up, a key revenue leader plots his exit.
X tells App Store users it’s “better than Threads”
<p>A screenshot showed the cheeky tagline in a listing that was promoted to people specifically searching for the Meta-owned discussion platform.</p>
TikTok highlights value of app for SMBs
<p>TikTok Shop has become a powerful brand discovery platform for small and medium-sized businesses in the U.S.</p>
YouTube adds new AI remix feature to Shorts
<p>The updated tool allows users to generate alternate versions of videos using the company’s Omni artificial intelligence image generation tools.</p>
Google unveils AI-powered ad updates at I/O 2026
<p>On the second day of its conference, the company shared specifics about brand mentions in artificial intelligence responses and offered additional tools and data insights.</p>
Tech Giants Say They Can't Guarantee Your Security Under New Encryption Laws
A group representing Google, Facebook, Amazon, and others has slammed the Australian government's draft encryption legislation.
The Anti-Facebook Mask
<strong>Be invisible.</strong> Or, at least, fool Facebook for Halloween.
Akshay Kumar Wrote A Moving Letter Voicing Concern For Bollywood's Stuntmen and Women
"You deserve so much more than a wage packet, & I hope I live long enough to see a change."
Small Social Is Here: Why Groups Are Finally Finding A Home Online
Facebook Groups, Slack, Nextdoor and others are leading a charge into new territory for the social internet.
French People Are Losing Their Shit Over This Photo Of Crêpes
"Sacre bleu! Quelle tragédie!"
A Woman Shared Her Epic Fart Story On Facebook And It’ll Give You Secondhand Embarrassment
"I'm thinking, do I leave? Do I leave the country? Is this happening??"
Facebook's Photo Filters Look Exactly Like Instagram's
<b>It's uncanny!</b> Maybe now we know why Facebook really bought Instagram: so it <a href="http://www.buzzfeed.com/jwherrman/before-buying-instagram-facebook-planned-to-destr">wouldn't look so bad</a> when they copied it.
A Billionaire Politician — Not Trump, Another One — Is Running Facebook Ads For Chloroquine
Australian billionaire Clive Palmer has promised to buy a million courses of a drug that has not been proven to help COVID-19.
Snapchat offers unified optimization approach to app marketers
<p>The platform is integrating a wider range of response signals into a single view, which is designed to show more insights across multiple measures.</p>
‘Switzerland Is No Longer Neutral’: LiveRamp Faces Risk of Client Pullback Under Publicis
Observers say agencies won't want to share client and proprietary data with a competitor
Reddit introduces updated options for advertisers
<p>As the platform continues to grow, it is expanding access to its artificial intelligence-guided campaigns and testing new first-party attribution reporting.</p>
What Should Hollywood Learn From Kane Parsons?
The 20-year-old YouTube creator, whose A24 film Backrooms premieres May 29, has created a new kind of rollout strategy.
LiveRamp’s Data Gives Publicis a New Way Into Commerce Media and Agentic AI
Publicis Groupe's $2.2 billion acquisition of data firm LiveRamp could help the holding company better compete in a commerce media landscape dominated by Amazon.