What Agentic TV Buying Really Means, According to Disney, YouTube, Netflix, and More
Ad leaders from Disney, YouTube, WBD, Fox, NBC, and more explain what to expect from AI in TV ad sales.
Ad leaders from Disney, YouTube, WBD, Fox, NBC, and more explain what to expect from AI in TV ad sales.
The business-to-business media venture has leaned into event coverage and is planning its first awards show this winter.
Is your entire AI workflow built around one platform? What's your plan if it goes down, slows down, or gets too expensive? In this article, you'll discover how to build AI workflows that aren't tied to any single platform. Why Portable AI Workflows Matter When marketers find a preferred AI platform, they often build projects, […]The post Building Portable AI Workflows That You Can Take Anywhere appeared first on Social Media Examiner.
CMO Doug Sweeny on using biometric accuracy, AI advisors, and a philosophy of balance to redefine the wearable category.
What to prioritize as discovery becomes ever more fragmented.
Long-term community involvement is difficult to sustain because it depends on repetition rather than enthusiasm alone. Many people participate in volunteer efforts once or twice, but far fewer maintain the same commitment across multiple years while balancing work, family responsibilities, and changing schedules. Landon Tinker, a resident of College Station, has established that kind of consistency through seven consecutive years of volunteer construction work in Costa Rica with Youth With A Mis
A marketer’s playbook has many strategies for reaching an audience, but as consumers spend more time online—and with agentic platforms—live events and cultural moments should be a higher priority than ever before.
Transaction includes an equity stake in the agency and expanded services for Chrysalis portfolio company NewDay USA
Compensation among adtech CEOs varied sharply in 2025, with Jeff Green leading the pack at $27.4 million—while most peers earned far less and CEO-to-worker pay gaps across the sector remained below the median ratio seen in the S&P 500.
<p>The devices offer voice controls and the ability to connect with support representatives from Tesco, Sony, Amtrak and Hilton.</p><p> </p>
<p>The platform will allow HR professionals using Hiring Pro to send up to five artificial intelligence-composed InMail messages per day to top candidates.</p><p> </p>
<p>The platform said that early strategizing for Q4 campaigns will deliver the best results, because users come to the app to plan ahead.</p>
<p>The company’s Content Planner and a bulk upload option for Reels are designed to promote more original content in its apps.</p>
<p>The app launched a program designed to connect brands with original content creators, per The Hollywood Reporter.</p>
<p>The updated brand safety options will give advertisers more control over ad placements. </p>
Cooper’s final 60 Minutes segment was about the clash between technology and the taxi industry.
Publishers are scrambling to reorient their commerce businesses after the tech giant also gut reporting tools.
Brand mentions aren’t a new concept, but answer engine optimization (AEO) is giving them a different weight. Brand mentions are any online reference to your brand, product, spokesperson, or company name; right now, they’re happening in more places than most teams can track. Beyond social posts and news articles, your brand is being named in Reddit threads, podcast episodes, review sites, and increasingly inside AI-generated answers from ChatGPT, Perplexity, and Gemini. If you’re investing in br
Tim Castree takes over the role from Kofi Amoo-Gottfried
Wonder which platforms marketers will be focusing on this year? Want to know how content mixes will change? Find out what professional marketers plan to do with their paid and organic activities, video marketing, content mixes, and AI over the next year in the 18th annual Social Media Marketing Industry Report. How Are Marketers Using […]The post 2026 Social Media Marketing Industry Report appeared first on Social Media Examiner.